Advertising and Integrated Brand Promotion
Author: Thomas O'Guinn
Manufacturer: South-Western College Pub
ListPrice: $202.95
Offer: $162.36
|
BrandSimple: How the Best Brands Keep it Simple and Succeed
Author: Allen P. Adamson
Manufacturer: Palgrave Macmillan
ListPrice: $14.95
Offer: $10.17
|
Advertising and Integrated Brand Promotion
Author: Thomas O`Guinn
Manufacturer: South-Western College Pub
ListPrice: $194.95
Offer: $153.08
|
Positioning: The Battle for Your Mind
Author: Al Ries
Manufacturer: McGraw-Hill
ListPrice: $16.95
Offer: $11.53
|
Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability
Author: James D. Lenskold
Manufacturer: McGraw-Hill
ListPrice: $39.95
Offer: $23.97
|
Creative Strategy in Advertising (with InfoTrac ) (Wadsworth Series in Mass Communication and Journalism)
Author: A. Jerome Jewler
Manufacturer: Wadsworth Publishing
ListPrice: $112.95
Offer: $112.95
|
Marketing Communications
Author: John R. Rossiter
Manufacturer: Prentice Hall
ListPrice: $94.80
|
IMC, The Next Generation : Five Steps For Delivering Value and Measuring Financial Returns
Author: Don E Schultz
Manufacturer: McGraw-Hill
ListPrice: $39.95
Offer: $26.37
|
Brandjam: Humanizing Brands Through Emotional Design.
Author: Marc Gobe
Manufacturer: Allworth Press
ListPrice: $24.95
Offer: $16.47
|
Internet Marketing: Building Advantage in a Networked Economy
Author: Rafi Mohammed
Manufacturer: McGraw-Hill/Irwin
Offer: $123.80
|
Integrated Marketing Communications: Putting It Together & Making It Work
Author: Don E. Schultz
Manufacturer: McGraw-Hill
ListPrice: $37.95
Offer: $30.36
|
Campaign Planner for Integrated Brand Communications
Author: Shay Sayre
Manufacturer: South-Western College Pub
ListPrice: $44.95
Offer: $44.95
|
Integrated Marketing Communication: Creative Strategy from Idea to Implementation
Author: Robyn Blakeman
Manufacturer: Rowman & Littlefield Publishers, Inc.
ListPrice: $44.95
Offer: $40.45
|
The New Marketing Paradigm: Integrated Marketing Communications
Author: Don E Schultz
Manufacturer: McGraw-Hill
ListPrice: $19.95
|
Communication Planning: An Integrated Approach (SAGE Series in Public Relations)
Author: Sherry Devereaux Ferguson
Manufacturer: Sage Publications, Inc
ListPrice: $55.95
Offer: $50.35
|
The Power of Corporate Communication : Crafting the Voice and Image of Your Business
Author: Paul A Argenti
Manufacturer: McGraw-Hill
ListPrice: $34.95
Offer: $20.97
|
Successful Direct Marketing Methods, Seventh Edition
Author: Bob Stone
Manufacturer: McGraw-Hill
ListPrice: $54.95
|
Marketing Communications: An Integrated Approach
Author: Paul Russell Smith
Manufacturer: Kogan Page
ListPrice: $59.95
Offer: $44.96
|
Internet Marketing, 2/e, with e-Commerce PowerWeb
Author: Rafi Mohammed
Manufacturer: McGraw-Hill/Irwin
|
Kellogg on Integrated Marketing
Manufacturer: Wiley
ListPrice: $35.00
Offer: $22.75
|
Global Marketing and Advertising: Understanding Cultural Paradoxes
Author: Marieke K. de Mooij
Manufacturer: Sage Publications, Inc
ListPrice: $54.95
Offer: $47.11
|
Integrated Marketing Communications
Author: David Picton
Manufacturer: Prentice Hall
ListPrice: $69.50
|
Integrated Marketing Communications
Author: David Pickton
Manufacturer: Financial Times/Prentice Hall
ListPrice: $110.00
|
Strategic Communications Planning: For Effective Public Relations and Marketing
Author: Laurie J. Wilson
Manufacturer: Kendall Hunt Pub Co
ListPrice: $49.95
|
The Customer Century : Lessons from World Class Companies in Integrated Communications (Routledge Corporate Communication Series) (Routledge Corporate Communication Series)
Author: Ander Gronstedt
Manufacturer: Routledge
ListPrice: $31.95
Offer: $31.95
|
E-Business: Roadmap for Success (Addison-Wesley Information Technology Series)
Author: Ravi Kalakota
ListPrice: $39.95
|
