The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
Manufacturer: Back Bay Books
ListPrice: $14.99
|
The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
Manufacturer: Back Bay Books
ListPrice: $14.99
Offer: $10.19
|
Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
Manufacturer: Random House
ListPrice: $25.00
Offer: $16.50
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Manufacturer: Wiley
ListPrice: $24.95
Offer: $16.47
|
Purple Cow: Transform Your Business by Being Remarkable
Author: Seth Godin
Manufacturer: Portfolio Hardcover
ListPrice: $20.95
Offer: $14.25
|
Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Author: Seth Godin
Manufacturer: Simon & Schuster
ListPrice: $25.00
Offer: $16.50
|
The New Influencers: A Marketer's Guide to the New Social Media
Author: Paul Gillin
Manufacturer: Quill Driver Books
ListPrice: $25.00
Offer: $16.50
|
Word of Mouth Marketing: How Smart Companies Get People Talking
Author: Andy Sernovitz
Manufacturer: Kaplan Business
ListPrice: $24.95
Offer: $16.47
|
Words That Work: It's Not What You Say, It's What People Hear
Author: Frank Luntz
Manufacturer: Hyperion
ListPrice: $24.95
Offer: $16.47
|
How Customers Think: Essential Insights into the Mind of the Market
Author: Gerald Zaltman
Manufacturer: Harvard Business School Press
ListPrice: $32.95
Offer: $21.75
|
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Author: Seth Godin
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
Offer: $16.29
|
Truth, Lies and Advertising : The Art of Account Planning
Author: Jon Steel
Manufacturer: Wiley
ListPrice: $40.00
Offer: $26.40
|
The Long Tail: Why the Future of Business is Selling Less of More
Author: Chris Anderson
Manufacturer: Hyperion
ListPrice: $24.95
Offer: $16.47
|
Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell
Manufacturer: Kaplan Business
ListPrice: $14.95
Offer: $10.17
|
Unleashing the Ideavirus
Author: Seth Godin
Manufacturer: Hyperion
ListPrice: $14.00
Offer: $11.20
|
Applebee`s America: How Successful Political, Business, and Religious Leaders Connect with the New American Community
Author: Ron Fournier
Manufacturer: Simon & Schuster
ListPrice: $26.00
Offer: $17.16
|
The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth
Author: George Silverman
Manufacturer: AMACOM
ListPrice: $17.95
Offer: $12.21
|
Applebee`s America: How Successful Political, Business, and Religious Leaders Connect with the New American Community
Author: Ron Fournier
Manufacturer: Simon & Schuster
ListPrice: $14.00
Offer: $11.20
|
Citizen Marketers: When People Are the Message
Author: Ben McConnell
Manufacturer: Kaplan Business
ListPrice: $25.00
Offer: $16.50
|
The Anatomy of Buzz: How to Create Word of Mouth Marketing
Author: Emanuel Rosen
Manufacturer: Doubleday Business
ListPrice: $15.95
Offer: $10.85
|
Buzzmarketing: Get People to Talk About Your Stuff
Author: Mark Hughes
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
Offer: $16.29
|
Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell
Manufacturer: Kaplan Business
ListPrice: $25.00
Offer: $16.50
|
Priceless: Turning Ordinary Products into Extraordinary Experiences
Author: Diana Lasalle
Manufacturer: Harvard Business School Press
ListPrice: $32.95
Offer: $21.75
|
Connected Marketing: The Viral, Buzz and Word of Mouth Revolution
Manufacturer: Butterworth-Heinemann
ListPrice: $42.95
Offer: $38.65
|
Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
Author: Michael J. Silverstein
Manufacturer: Portfolio Hardcover
ListPrice: $26.95
Offer: $19.67
|
Trading Up: The New American Luxury
Author: Michael Silverstein
Manufacturer: Portfolio Hardcover
ListPrice: $26.95
|
Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
Author: Michael Silverstein
ListPrice: $26.95
|
WORDS THAT WORK: IT'S NOT WHAT YOU SAY, IT'S WHAT PEOPLE HEAR
Author: Frank Luntz
Manufacturer: Hyperion
ListPrice: $24.95
|
The Breakaway Brand: How Great Brands Stand Out
Author: Francis Kelly
Manufacturer: McGraw-Hill
ListPrice: $29.95
Offer: $21.86
|
The Power of Persuasion: How We`re Bought and Sold
Author: Robert V. Levine
Manufacturer: Wiley
ListPrice: $24.95
Offer: $18.21
|
Grapevine: The New Art of Word-of-Mouth Marketing
Author: Dave Balter
Manufacturer: Portfolio Hardcover
ListPrice: $24.95
|
Buzz: Harness the Power of Influence and Create Demand
Author: Marian Salzman
Manufacturer: Wiley
ListPrice: $27.95
Offer: $18.45
|
Grapevine : The New Art of Word-of-Mouth Marketing
Author: David Balter
ListPrice: $24.95
|
UNLEASHING THE IDEAVIRUS
Author: Seth Godin
Manufacturer: Hyperion
ListPrice: $14.00
|
Impersonal Influence: How Perceptions of Mass Collectives Affect Political Attitudes (Cambridge Studies in Public Opinion and Political Psychology)
Author: Diana C. Mutz
Manufacturer: Cambridge University Press
ListPrice: $27.99
Offer: $27.99
|
Buzzmarketing: Get People to Talk About Your Stuff
Author: Mark Hughes
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
|
Viral Marketing: Get Your Audience to Do Your Marketing for You
Author: Russell Goldsmith
Manufacturer: Financial Times Management
ListPrice: $47.50
|
Applebee's America: How Successful Political, Business, and Religious Leaders Connect with the New American Community
Author: Ron Fournier
Manufacturer: Simon & Schuster
ListPrice: $26.00
|
