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Made to Stick: Why Some Ideas Survive and Others Die
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
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The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Crossing the Chasm
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The Innovator`s Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)
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Top 20 - Policy & Current Events
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The Innovator's Solution: Creating and Sustaining Successful Growth
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Founders at Work: Stories of Startups' Early Days
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Word of Mouth Marketing: How Smart Companies Get People Talking
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Seeing What's Next: Using Theories of Innovation to Predict Industry Change
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The Anatomy of Buzz: How to Create Word of Mouth Marketing
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A Good Hard Kick in the Ass: Basic Training for Entrepreneurs
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Micro-ISV: From Vision to Reality
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
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Uncommon Genius
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Unleashing the Ideavirus
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The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
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How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit
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Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur (2nd Edition)
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Hindsights: The Wisdom and Breakthroughs of Remarkable People
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
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Selling the Dream
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The Bootstrapper's Bible: Volume 1
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The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth
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Bootstrap: Lessons Learned Building a Successful Company from Scratch
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The Macintosh Way
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How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit
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Hindsights: The Wisdom and Breakthroughs of Remarkable People
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How To Create Profitable New Products
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Selling the Dream
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Universe on a T-Shirt: The Quest for the Theory of Everything
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Taking Nature into Account: A Report to the Club of Rome
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change Series)
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