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Why We Buy: The Science Of Shopping Author: Paco Underhill Manufacturer: Simon & Schuster ListPrice: $15.00 Offer: $10.20	The Overspent American: Why We Want What We Don't Need Author: Juliet B. Schor Manufacturer: Harper Paperbacks ListPrice: $13.00 Offer: $10.40	How Customers Think: Essential Insights into the Mind of the Market Author: Gerald Zaltman Manufacturer: Harvard Business School Press ListPrice: $32.95 Offer: $21.75
Why People Buy Things They Don't Need: Understanding and Predicting Consumer Behavior Author: Pamela Danziger Manufacturer: Kaplan Business ListPrice: $19.95 Offer: $13.57	Don`t Make Me Think! A Common Sense Approach to Web Usability (Circle.Com Library) Author: Steve Krug Manufacturer: New Riders Press ListPrice: $35.00	Emarketing Excellence, Second Edition (Emarketing Essentials) Author: PR Smith Manufacturer: Butterworth-Heinemann ListPrice: $35.95 Offer: $35.95
The Soul of the New Consumer Author: David Lewis Manufacturer: Nicholas Brealey Publishing ListPrice: $19.95 Offer: $19.95	The Broadband Explosion: Leading Thinkers On The Promise Of A Truly Interactive World (Crash Course) Manufacturer: Harvard Business School Press ListPrice: $45.00 Offer: $45.00